Digital Marketing Manager

View: 101

Update day: 05-12-2023

Location: Subang Jaya Selangor

Category: Marketing / PR Sales

Industry: Marketing Advertising Information Technology Services Financial Services

Position: Mid-Senior level

Job type: Full-time

Salary: View Detail

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Job content

Job Description

About the job Digital Marketing Manager

Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns.
Designs, builds, and maintains our social media presence.
Measures and reports performance of all digital marketing campaigns and assesses against goal (ROI and KPIs).
Identifies trends and insights and optimizes spend and performance based on the insights.
Brainstorms new and creative growth strategies through digital marketing.
Plans, executes, and measures experiments and conversion tests.
Collaborates with internal teams to create landing pages and optimize user experience.
Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
Collaborates with agencies and other vendor partners.
Coordinates closely with internal sales, sales support, and service resources to align solution design with customers’ business requirements.

Requirements

Graduate in Digital Marketing, Marketing, Digital Strategy & Communications Management.
3-5 years demonstrated experience working with B2B audiences designing, implementing, and measuring digital marketing programs across: website design and content, social media, email marketing, web analytics, search engine marketing and measurement.
Experience using search engine fundamentals for organic and paid search traffic, with proven experience reaching audiences through content strategies with measurable online success.
Understand web analytics and key performance metrics and tie them back to the basics around website usability and content management.
Experience using leading tools, techniques and best practices designed for online and mobile customer experiences. Experience in e-commerce and e-business a big plus.
Advanced knowledge of: HTML, CSS, JavaScript, PHP, Umbraco, Salesforce, Pardot. Front end development experiences a major bonus.
Must be fluent in English & Mandarin

Remuneration

Basic: RM4,500 – RM8,000

Consultant In Charge

Nicole | nicole.ng@hunters-in.com

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