Marketing Executive - (Social Media / Digital Marketing)

Job content

Purpose of the position

We are hiring a candidate who has experience in Branding & Online Marketing who will be managing outdoor activities brand

What will your role be?

• Manage and enhance a company’s brand or reputation under outdoor segment category
• Lead, plan, manage and ensure proper execution of marketing campaigns for Business-to-Business and Business-to-Consumer.
• Develop and implement media planning, buying, and innovation strategies.
• Create content marketing for websites, such as products, promotions and etc. and maintain activity on the websites.
• Actively plan for, manage and implement various online campaign, activities and strategy for all ecommerce platforms
• Seeking out new opportunities for online marketing campaign
• Plan, define and implement website changes and functional improvements.
• Implementing various online marketing activities & strategy.
• Develop and enrich the brand & ensured supplier management with the brand owner
• Analyze and support both category and cluster marketing plans to align with brand strategy and achieve annual operating plan goals.
• Identify brand-building areas.
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Academic or trade qualifications

• Candidate must at least possess a Diploma or Degree in Advertising/ Media/ Mass Communication/ Marketing/ Business Studies or equivalent

Personal Skills/ Attributes:

• At least 1-2 years of working experience in the related field.
• Able to multi-task, work independently, meet tight deadlines and work under pressure with minimum supervision.
• Required skills(s): MS Excel, MS Power Point, MS Word.
• Good communication of B. English , B. Melayu, Mandarin
• Candidates who are fluent in Mandarin is preferred as the role requires dealing with Mandarin speaking clients.
• Outdoor segments lover (Hiking / Campaign /Sports)